02 / 08
Google Student Ambassador
Data-informed campus campaigns, activation, and ambassador mentorship.
As Team Lead from Aug to Dec 2025, led data-driven social campaigns, creator collaborations, pop-ups, workshops, and sign-up activations across 30 academic buildings. Since Aug 2026, mentors incoming ambassadors as an Alumni Buddy.
- Role
- Team Lead (2025) · Alumni Buddy (2026 — Present)
- Tools
- Campaign strategy · Short-form video · Google Gemini · Campus activation
(Selected outcomes)
- 01532K+ Social Viral Score points against a 180K target
- 02798K+ views, 29K+ likes, and 6.5K+ shares across TikTok, Instagram, and YouTube Shorts
- 03Best Insight Team · 2nd Best Performance Team · 2nd Best Creator Award
- 04Campus activations across 30 academic buildings
(Campaign Content)
01 — 18
Five Korean-language campaign creatives presented as one social content system. 5 of 5 original assets are shown in this mockup.
(Engagement & Results)
06 — 18
TikTok capture: 544K views · 21K likes · 1,046 shares · 1,984 saves, recorded on Oct 7.
Instagram capture: 624,786 views · 12.2K likes · 6.7K shares · 1K saves, recorded on Oct 7.
(Program & Field)
08 — 18
A scene from the Google Student Ambassador inauguration.
A photo from the Google Student Ambassador Mid Gathering.
The Best Case Sharing Presentation before the Phase 1 2nd Best Performance Team award.
A Phase 1 2nd Best Performance Team award moment after the Best Case Sharing Presentation.
A Phase 1 award scene from the Google Student Ambassador program.
A second Phase 1 award scene from the Google Student Ambassador program.
A photo from the Google Student Ambassador Graduation ceremony.
A Phase 2 recognition moment for the 2nd Best Creator award.
A Phase 2 recognition moment for the Best Insight Team award.
A group photo from the Google Student Ambassador Graduation ceremony.
A Google Student Ambassador name badge and activity kit.